UX designing is an art. We are living in the age of the Internet and there is no dearth of websites out there. However, creating websites with flawless UX design is still something that is being explored. In a swiftly transforming global market, good UX design provides businesses and personal brands with leverage. If you create customer-centric UX then it translates into increased sales, lowered churn and maximises the impact of your client’s business.
Therefore, as designers, you need constant inspiration to craft seamless UX for websites, apps, and digital products. The user experience you create must engage, inspire, inform and help your users. But, once in a while, we do tend to wonder: what can be termed as good UX?
Creating a Good UX through Design
At Brucira, we believe that good UX has various elements like meticulously planned wireframe, user-friendly navigation and best use of the screen. In a nutshell, the UX must strike a connection with the users and communicate with them to inspire action.
Having designed myriad UX for clients across industries, these are some of the best UX designs that keep inspiring us:
7 Best UX Design Examples
To give you some creative inspiration this week, we have selected these websites for their brilliant UX. What makes them stand out?
From understanding the core user problems to eliminating friction from the user flow, these websites do all of that and then some. Explore these websites to understand how they delight users, respond to their needs, assist them to achieve their goals on their platform and simplify feedback:
Considered to be one of the most user-centric brands, Mailchimp offers cutting-edge design and copy through its UX design. Their design team has made some of the most redundant tasks like password creation incredibly user-friendly. Instead of being instructive, they inform users in a friendly way to create a better password and towards the end of the process even thank them.
All in all, Mailchimp aces its user experience when it comes to signing up users or getting their profiles created.
The user experience of Airbnb’s website is stylish yet simple. It offers seamless navigation to its users and allows them to easily find and book rentals. As their website offers great calls to action, the users know exactly what to do when they visit their landing page.
Talking about details, their website brilliantly uses visuals to communicate with the users. Their search features are up to the minute. The overall UX design on their website is responsive and promptly nudges the users to book their rentals.
Take their quirky year-end stories or just their overall UX on the app or their website, Spotify
These days, gamification has become the core of a good user experience. Duolingo has created a great benchmark for it by gamifying its website. Their website is not only friendly but also fun and engaging. Users feel really interested to learn a new language on Duolingo as their user experience is meticulously designed. Moreover, their gamified UX pacifies users to take action.
If you are looking for some inspiration for gamifying your UX designs, look no further than Duolingo.